Entrepreneurs du Monde challenges candidates in presidential elections

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Entrepreneurs du Monde challenges candidates in presidential elections

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“We all have good reason to support disadvantaged entrepreneurs! This is the message that Entrepreneurs du Monde wants to convey to candidates and to all French people.

From 21 March to 10 April, the Lyon-based NGO is carrying out a communication campaign full of energy. Accompanied by the Nouveau Monde agency, Entrepreneurs du Monde would like to remind you that social entrepreneurship is effective in the fight against precariousness and that it must be taken into account in public policies.

Created in 1998, the Lyon-based NGO supports people in very precarious situations in Africa, Asia, Haiti and France. It helps them to engage, access energy and adapt to climate change to empower themselves.

The campaign plays on the ambiguity of a name that could be that of an anonymous, then on the assimilation with a presidential candidate and the beliefs of his party that could lead him to make a donation to support the entrepreneurship of the poorest, all in humorous tone.

Social entrepreneurship: a powerful lever!

Entrepreneurs du Monde has developed an entrepreneurship support methodology adapted to the most vulnerable, which has proven its worth over the past 24 years. Thus the NGO allows people who have not attended school or who have attended very little, to increase their skills, gain efficiency in the management of a company but also in the health and social fields (women’s rights, the importance of having the identity card etc.).

Loan granting without deposit or guarantee and personalized support

The NGO offers the poorest access to microcredit to be able to buy shares, tools, production machinery, etc. And for the desire to meet all the needs of disadvantaged populations, Entrepreneurs du Monde has developed other actions over the years: access to clean energy, professional integration, support for farmers already at the forefront of climate change. .

About entrepreneurs of the world

Entrepreneurs du Monde is a recognized French association of general interest created in 1998. It supports people in very precarious situations in Africa, Asia, Haiti and France. It helps them do business, access energy and adapt to climate change to improve their daily lives, that of their families and their communities. To carry out its mission, Entrepreneurs du Monde creates and incubates local organizations until they become autonomous. In 2021, the NGO supported 114,000 entrepreneurs in 11 countries, and mainly women who represent 88% of its beneficiaries!

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